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Google+ Misconceptions With Regards To Comparing User Figures of Facebook And Twitter

Posted under Uncategorized by Ian MacOlive on Tuesday 22 November 2011 at 3:26 pm
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Going by SEO, you just cannot make a comparison between the numbers of Google Plus active users and those of Twitter and Facebook. There are misinterpretations relating to how to compare the user numbers of Twitter, Facebook and Google. There are significant details about the user numbers from Google, Facebook and Twitter that you have to hear.

First of all, Facebook declares that it’s got 800 million users who are active. This is based on its stats page. Active is the key word. According to Facebook, the definition of active users is those who have logged onto their site in the last month, at least once. Actually, Facebook has lots more users than those people who just signed up at one point in the past and currently don’t actively use the service. It makes sense to count active users since it aids in filtering out those who establish phony accounts. Twitter disclosed its own active users quite recently, revealing 100 million active users in just September of 2011. These users are the people who logged in at least one time in the last month.

Google reported in October of 2011 that it had 40 million users. However, this is not a figure of its active users; it is only the number who signed up to use Google Plus. More correctly, that number should be called the sign-up number. Some of those signing up would be considered active, but not all of them. This begs the question, What is the active user number of Google Plus? Google is refusing to reveal the specific number at this time, even if you look for it by search engine optimization. Going forward, you are cautioned not to use Google Plus user numbers in comparison with the active user figures from Twitter and Facebook, until Google uses the word active next to its user number.

It is impermissible for you to compare the Google and Google Plus growth figures that come from other sources. In August, according to comScore, Google got to 25 million users. Also, keep yourself from making the mistake of presuming that Google seriously grew by about 15 million folks to reach the 40 million number revealed by Google with regards to Google Plus. One of these numbers is comScore’s, while the other belongs to Google, but both utilized various methods. Paul Allen is another reason for Google Plus’ stats. Through the counting of surnames, he has done some estimates. Still, you can only compare said figures to his own numbers. This applies to Google Plus scenarios as well as other kinds of social services.

Even data comparisons for the same set can be challenging. Looking at certain charts, Google Plus’ growth seems impressive in relation to other social networks. Actually, though, the overall environment of said growth is a lot different.

More people were in fact online when the launch of Google Plus occurred than when Facebook, Twitter or MySpace began. In addition, a lot more folks understood the idea of what a social network was. Google Plus had a further advantage, which was establishing that network while many people were signed up for Google already. Therefore, a different way of looking at this is that Google Plus was only an add-on instead of being a true start of a new account.

Up to now, the only other number Google has released about Google Plus was that it reached 10 million users on July 14, 2011. If you compare that old number to the more recent 40 million figure, you can see that there was growth of 30 million users in just 3 months. By comparison, Facebook released a number of 750 active users on July 6, 2011; by September 22, Facebook reported that it had 800 active users. That is approximately 20 more million users gained in each month than Google.

However, Google Plus was not yet open to the public throughout much of that period, while Facebook was. If Google Plus was open, it very well may have gotten more users compared to Facebook. The average number does not reliably reflect this.

Just the same, the figure count for Facebook is only for users who are active and thus will be less in comparison with the number reported by Google for its own sign-ups. You should not be comparing these 2 numbers. Though Twitter as well as Facebook offer figures of active users that you can compare, Twitter is relatively relaxed with regards to its own active users who do not log in. This is due to many said users still absorbing content from Twitter in a way that the company looks at as valuable.

Ian MacOlive is the owner of Syzygy SEO Consultants, a Search Engine Optimization Company located in Johannesburg, South Africa. For further info regarding our Internet Marketing Services please visit our site or alternatively contact us on +27 11 392 5029


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